About
Founder and Director
Yin leads MoonTrail Creative, a London-based events consultancy providing project leadership and creative development for sporting events, sponsor activations, conferences and award ceremonies.
With 19 years in the events industry, Yin partners with agencies and brands that need senior leadership from concept and pitch through to on-site delivery.
A background in graphic design means Yin brings a designer's eye to every project, from event branding and wayfinding to scoping print and challenging supplier specs, so events look as good as they run.
Clients include WRC, Fuse, The Team and The PS Events Group.
Bold concepts, built around the story the event needs to tell.
Environments that feel intentional, from spatial design to strategic graphics.
Meticulous planning, technical fluency and steady leadership through delivery.